Online Education – For Whom?

People value education a lot. Some would never stop studying until they have reached the highest peak of educational attainment, while others will not stop studying until they have explore every corners of human knowledge. Some people, especially for those who belong to poor nations believe that education is their key to escape from poverty and this is the reason why they continue to search for possibilities to study. Technology has influenced the advancement in education. There are a lot of improvements in education brought by the advancements in technology. This is of course, possible because of the growing and changing needs of the people.The online type of education is one of the advancements in education brought by technology. When online education is just starting, there were a lot of debates. Some education experts said that this type of education will not last and this is killing the essence of education. While some would say, especially those who are in favor of online education, is that indeed this type of education is helping a lot of people who want to learn but cannot do so because of many constraints included here are the Online Bachelor’s Degree and Online Masters Degree. Because this type of education is new to everyone, a lot of questions arose during its starting years. The question of who will be the prime beneficiaries of this type of education is the question that will be tackled in this article.Online studying offers Bachelors degree and Masters Degree. Hence, they are now called Online Bachelor’s Degree and Online Masters Degree.In a traditional education, bachelor’s degree is the first degree offered in college education, aside from certificate degrees and diploma. In some countries, where college education is a little bit high in cost, students opt to work and study at the same time. If the working student will pursue an online bachelor’s degree, it will be easier for him to balance his work and education since online education offers students a kind of learning which they can acquire anytime and anywhere. The resources and reading materials are also available online. Only a few online teachers require students to buy a book for reference in their studies.Masters degree is another degree offered in the college level next to bachelor’s degree. Usually, masters’ degree is needed by people who are already working because they need further knowledge as they go through with their career. Still, online education is the best option for these working people. Online masters’ degrees are more rampant compared to online bachelors’ degree. This is because online masters’ degree is widely-used by people engaging in online education. Just like those working students who are pursuing online bachelors’ degree, online masters’ degree is beneficial for those people who have established careers already because they can learn anytime and anywhere. Some employers also appreciate the benefits of this type of education. This is the reason why some employers who require masters’ degree to their top employees recommend online education. Perhaps, they still want their top employees to perform well in the company while pursuing a master’s degree. Because with this, there is no hassle of going to class, taking leaves from work because of exams, etc. Online Masters Degree is also favorable for those who have their own families. Since they still hold their time, they can study and at the same time give quality time for their families.

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Maslow on My Mind: How Maslow’s Hierarchy of Needs Affects Business and Society

Introduction: Maslow in the Big AppleAbraham Maslow was born in New York in 1908 to poor, uneducated Russian immigrants. He was the oldest of seven children, and therefore pushed by his parents to succeed in education where they had not. Originally studying to be a lawyer, he found it to be of little interest and eventually shifted over to psychology where he excelled. Maslow went on to receive his PhD in Psychology at the University of Wisconsin, under the tutelage of Harry Harlow, famous for experimentation with rhesus monkeys and attachment behavior. After some time he returned to New York and began studying human sexuality. In addition to this study, during the years of teaching, he had the opportunity to meet many well-respected psychologists which further helped to shape his thoughts on the human needs. The final event which led Maslow to move in the humanistic direction came from the study of the development of the concept of “self-actualization”. It was this study that led Maslow to develop his famous Hierarchy of Needs Theory.[1]Food for thought: What humans really needUntil Maslow began to develop his theories, most studies on human nature focused on biology, achievement or power to explain the forces that drive us.Maslow postulated that there were five levels of basic needs that every human attempts to attain:
Externally-Satisfied Needs (basic needs that every individual must satisfy before they can progress).1. Physiological – I’m hungry.2. Safety – I’m scared.Internally-Satisfied Needs (needs leading to enlightenment and understanding.3. Social – I’m lonely.4. Esteem – I can’t.5. Self Actualization – I can!In the 1970s, Maslow further split this hierarchy up into a total of eight levels:[2]1) Physiological: hunger, thirst, bodily comforts, etc.;2) Safety/security: out of danger;3) Belonging and Love: affiliate with others, be accepted; and4) Esteem: to achieve, be competent, gain approval and recognition.5) Cognitive: to know, to understand, and explore; (new)6) Aesthetic: symmetry, order, and beauty; (new)7) Self-actualization: to find self-fulfillment and realize one’s potential; and8) Self-transcendence: to connect to something beyond the ego or to help others find self-fulfillment and realize their potential. (new) (This concept is relatively new and many authors such as Dr. Stephen covey express similar views.)[3]Another way to look at the Needs is to break it into “D-Needs” (Deficiency) and “B-Needs” (Being). Maslow believed that the deficiency needs, once satisfied ceased to be a driving force for the individual, and they were then free to move upward to developing themselves.If we follow the traditional hierarchical form, we can see that each need forms the basis of the next need above it in the pyramid. Without these previous foundations, Maslow believed that it is impossible to move on to the next stage in the hierarchy.[4]In spite of the fact that it is very well-known and intrinsically comforting, there seems to be little hard evidence that the theory actually applies to people in general. Even Maslow admitted to this.[5]A learning experienceMaslow’s Hierarchy of Needs has had a dramatic influence on the field of education. Traditional beliefs regarding educational methodology have shifted to a more humanistic approach, with the focus on meeting the students’ basic needs in order to assist them to progress.The most important goal in education is to learn, followed by developing an understanding of the material to retain it, and apply it in life. In order to do this, the students need to be motivated enough to work hard to achieve this goal. Without motivation to learn it is unlikely that the education will succeed to the extent that it is intended.In order to maximize this motivational desire, the educators need to attend to the needs of the student. By understanding Maslow’s Hierarchy of Needs, teachers can work toward realizing the basic needs that develop the foundation for higher learning, or actualization.Here is an example of how the school can meet the basic needs of the students:If the school understands that in order to function at school, students need the basic physiological needs satisfied before they can absorb their studies, they may consider providing lunches if a great deal of the students do not have their own. This would then propel the learners to the next level. By fostering a trusting, safe environment, with a classroom social network, and providing praise in the form of positive reinforcement from the teachers, the students will be able to focus on their learning.[6]A real example that has come up near the end of the 20th century with respect to this is the problems that have arisen due to the beliefs on “special education”. During the 70s and 80s when where the traditional beliefs of segregating children with special needs (physical, intellectual, or emotional) was employed in the school system anomalies arose that called into question these beliefs. It was believed that by placing these students in separate learning atmospheres they would be able to learn at a pace more appropriate to their abilities, receive special attention and eventually progress through the system to receive the same education at the end of the program. As it turns out, this did not happen and the children’s learning was hampered.[7]Managing expectationsFocusing on such human needs for successful motivation can very easily be ported over to the business world and applied in the field of Management. In fact, Maslow himself became fascinated with the field of management and attempted to explain the ability of good managers to motivate their employees using a solid understanding of the Hierarch of Needs. He even went so far as to regularly visit a high-tech company in California to study the management practices in the 1960s. Maslow discovered that managers who treat their subordinates with trust and respect created an environment that promoted a better work situation and improved productivity.Peter Drucker, the famous management guru has said that “Maslow’s contribution to management was a big one. He pointed out hat you have to have different personnel policies for different people in different situations for them to be truly effective.”[8]Why ‘Y’?Theories X and Y, as developed by Douglas McGregor fit very nicely into the Needs Theory. If humans are intrinsically searching for something to help propel them to the next level, and have an internal desire to progress, and give back to society, as is believed by the followers of “Theory Y”, then it goes to reason that the humanistic approach, as laid out by Maslow would assist these individuals in reaching their goals. If we believe that human nature responds best to a positive, nurturing atmosphere, then managers that hold the following beliefs with respect to their staff should be able to raise them up higher in an attempt to improve productivity, and the individual goals of the worker:1. Employees view work as natural.2. Commitment to goals leads to self-direction and self-control.3. People will look for situations where they can receive accountability for their work.4. Decision-making on various levels can be spread among the company and not be the sole responsibility of upper management.[9]What’s ‘Humanism’ got to do, got to do with it?Humanism is the “third force” in psychology, following the traditional studies of behaviorism and psychoanalysis. Maslow, Carl Rogers, Rolly May and many others helped to advance this way of looking at the human condition.Humanism has a long history going back to the times of the Greek philosophers of the 6th century BC. It has come forward in time and developed into three broad categories: religious, secular, educational humanism. When people discuss “humanism” they generally mean the understanding of secular humanism.
“Humanism is a broad category of active ethical philosophies that affirm the dignity and worth of all people, based on the ability to determine right and wrong by appeal to universal human qualities— particularly rationality, common history, experience, and belief. Humanism is a component of a variety of more specific philosophical systems, and is also incorporated into some religious schools of thought.Humanism entails a commitment to the search for truth and morality through human means in support of human interests. In focusing on the capacity for self-determination, humanism rejects transcendental justifications, such as a dependence on faith, the supernatural or divinely revealed texts. Humanists endorse universal morality based on the commonality of human nature, suggesting that solutions to our social and cultural problems cannot be parochial.”[10]Humanists generally believe the following:[11]1. Humanism is a philosophy focused upon human means for comprehending reality. Humanists make no claims to possess or have access to supposed transcendent knowledge.2. Humanism is a philosophy of reason and science in the pursuit of knowledge. Therefore, when it comes to the question of the most valid means for acquiring knowledge of the world, Humanists reject arbitrary faith, authority, revelation, and altered states of consciousness.3. Humanism is a philosophy of imagination. Humanists recognize that intuitive feelings, hunches, speculation, flashes of inspiration, emotion, altered states of consciousness, and even religious experience, while not valid means to acquire knowledge, remain useful sources of ideas that can lead us to new ways of looking at the world. These ideas, after they have been assessed rationally for their usefulness, can then be put to work, often as alternate approaches for solving problems.4. Humanism is a philosophy for the here and now. Humanists regard human values as making sense only in the context of human life rather than in the promise of a supposed life after death.5. Humanism is a philosophy of compassion. Humanist ethics is solely concerned with meeting human needs and answering human problems–for both the individual and society–and devotes no attention to the satisfaction of the desires of supposed theological entities.6. Humanism is a realistic philosophy. Humanists recognize the existence of moral dilemmas and the need for careful consideration of immediate and future consequences in moral decision making.7. Humanism is in tune with the science of today. Humanists therefore recognize that we live in a natural universe of great size and age that we evolved on this planet over a long period of time, that there is no compelling evidence for a separable “soul,” and that human beings have certain built-in needs that effectively form the basis for any human-oriented value system.8. Humanism is in tune with today’s enlightened social thought. Humanists are committed to civil liberties, human rights, church-state separation, the extension of participatory democracy not only in government but in the workplace and education, an expansion of global consciousness and exchange of products and ideas internationally, and an open-ended approach to solving social problems, an approach that allows for the testing of new alternatives.9. Humanism is in tune with new technological developments. Humanists are willing to take part in emerging scientific and technological discoveries in order to exercise their moral influence on these revolutions as they come about, especially in the interest of protecting the environment.10. Humanism is, in sum, a philosophy for those in love with life. Humanists take responsibility for their own lives and relish the adventure of being part of new discoveries, seeking new knowledge, exploring new options. Instead of finding solace in prefabricated answers to the great questions of life, Humanists enjoy the open-endedness of a quest and the freedom of discovery that this entails.What is holding us back?If reaching the summit of the mountain of self-actualization were easy, everyone would be enlightened, happy, hard-working, creative, and wealthy. We would all strive to take responsibility for our actions, and attempt to improve the situation around us by developing new and unique ideas. Unfortunately, this is not happening. What is holding us back from reaching our “fully functional, healthy personality”?I concur with Maslow that society and the education system are preventing individuals from reaching their full potential. Here is what Maslow has to say on the matter:”The state of being without a system of values is psychopathogenic, we are learning. The human being needs a framework of values, a philosophy of life, a religion or religion-surrogate to live by and understand by, in about the same sense he needs sunlight, calcium or love. This I have called the “cognitive need to understand.” The value- illnesses which result from valuelessness are called variously anhedonia, anomie, apathy, amorality, hopelessness, cynicism, etc., and can become somatic illness as well. Historically, we are in a value interregnum in which all externally given value systems have proven failures (political, economic, religious, etc.) e.g., nothing is worth dying for. What man needs but doesn’t have, he seeks for unceasingly, and he becomes dangerously ready to jump at any hope, good or bad. The cure for this disease is obvious. We need a validated, usable system of human values that we can believe in and devote ourselves to (be willing to die for), because they are true rather than because we are exhorted to “believe and have faith.” Such an empirically based Weltanschauung seems now to be a real possibility, at least in theoretical outline.” [12]If society is not instilling the proper values into the youth of today, they are unable to develop a healthy outlook on life. This will hamper their journey to self-actualization. The education system is also currently not providing the proper morals, and positive, nurturing environment for students in order for them to grow. The schools need to focus on the areas of Maslow’s Hierarchy of Needs that are deficient in the student body, nurture them, and help their students to excel in ways that go deeper than just good grades.Summary: Change Your Socks, Change Your AttitudeIn the contemporary business world, a product-centered business style is no longer successful. Companies must now, more than ever before, develop a consumer-centric approach to business. The market is demassifying, and this means that individual needs must be met.In order for the education system to produce individuals that can reach the peak of Maslow’s pyramid, the schools should also take a similar approach and rather than focus on the product (education), they should instead focus on meeting the needs of the client (student). This will by no means be an easy task for it requires a tremendous amount of time and energy on the part of the supplier (schools), but the end results will produce a much more satisfied customer who is able to benefit from the interaction.Maslow lists 10 points that educators and teachers ought to consider in order to change their style so as to move toward the self-actualization of the individual. A summary of these points can be found below:1. Be true to yourself.2. Do not be bound by your culture.3. Discover your calling.4. Life is precious.5. Do not judge people.6. See to the satisfaction of basic needs.7. Take time to smell the roses.8. Learn self-control.9. Don’t sweat the little things.10. Make the right decisions.These can and should be applied to all aspects of life, from your private time, through education and even in the work environment in order to work toward improving yourself and society.References1. C. George Boeree, ‘Abraham Maslow, 1908-1970’, http://www.ship.edu/~cgboeree/maslow.html2. Huitt, W. (2004). Maslow’s hierarchy of needs. Educational Psychology Interactive. Valdosta, GA: Valdosta State University. Retrieved [date] from, http://chiron.valdosta.edu/whuitt/col/regsys/maslow.html.3. Stephen R. Covey, ‘The 8th Habit, From Effectiveness to Greatness’, FranklinCovey Co., Free Press, 2004.4. Wikipedia, ‘Maslow’s Hierarchy of Needs’, http://en.wikipedia.org/wiki/Maslow%27s_hierarchy_of_needs5. Educational Psychology Interactive6. Jones, Michael. “Maslow’s Hierarchy of Needs Can Lower Recidivism.” Corrections Today 66.4 (2004): 18–22.7. Norman Kunc, ‘The Need to Belong: Rediscovering Maslow’s Hierarchy of Needs’, Axis Consultation and Training Ltd,, [http://www.normemma.com/armaslow.htm], 1998.8. Excerpted from Maslow on Management, by Abraham H. Maslow, with Deborah Stephens and Gary Heil, 1998.9. Robbins, Stephen P., ‘Essentials of organizational behavior, eighth edition’, Pearson Education Inc., 2005, p5010. Wikipedia definition for ‘humanism’, http://en.wikipedia.org/wiki/Humanism11. Frederick Edwards, ‘What is Humanism?’, American Humanist Association, 1989, [http://www.jcn.com/humanism.php4]12. Maslow, A., & Lowery, R. (Ed.). (1998). ‘Toward a psychology of being (3rd ed.)’, New York: Wiley & Sons.

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2 Reasons Why You Should Definitely Use WordPress Management Software

For bloggers and internet business owners, using content management software such as a WordPress Manager can be instrumental in improving productivity and overall efficiency in managing blogs and websites. However, before we tackle this in detail, let’s first take a brief look at what exactly a WordPress Manager is?As I mentioned earlier, it’s a program that can be classified under blog management software and it specializes in managing blogs that use WordPress as a platform. This program has several major facets when it comes to managing your blogs and sites.Those are domain management, content management and an extensive statistics viewer. Just to give you an idea of what all of these features are, you have the ability to create and manage multiple domains for different blogs that you’ll be using; easily upload, manage and distribute all of the content that you’ll be using for your blogs and be able to view all of the important statistics, such as traffic statistics and sales statistics, in real time. All of these features complement each other to make WordPress Manager an effective blog management software.How can all of this improve your productivity as a blogger or online business owner? There are a numerous ways this program can do it but we’ll focus only on the 2.Here are the 2 major ways a blog management software can help you:1. Easier Accessibility – Most blog management software tools are created to allow you to easily access all of the blogs that you create within your network. This is called a one-click login feature. Through this feature, you’ll be able to instantly access all of the sites you’re managing through the WordPress Manager’s dashboard. This drastically eliminates the need for logging into individual accounts or remembering login information for those sites.2. Lesser Processing Time – Having the ability to simply access all of your blogs and websites can make it easier it for you to finish the things you’re supposed to do such as managing content, moderating comments on your published posts and even doing some internal modification to your sites. Think about having to do all of those activities while often switching from one site to another. It would take you a lot of time to complete what you’d have to do. With a WordPress Manager, you can simply get rid work around all of that.Take note, these are just 2 of the many benefits that come with using a WordPress Manager and we’re only skimming the surface as to what this program can actually do for you. So, if you’ve been thinking of a way to help you in improving the way you manage your blogs and websites, you should definitely consider using blog management software such as a WordPress Manager.

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Digital Marketing: Basic Strategies Every Beginner Must Know

What is Digital Marketing?Digital marketing refers to the usage of online advertising tools to project products and services to potential customers. Digital Marketing has become a key component of the marketing strategy of most companies today, because as much as a third of the world’s population now spends time online.What are the benefits?Digital marketing provides advantages that were previously unprecedented. With over 2 billion people having an active online presence, online marketing provides an incredible outreach. Also, most social platforms provide their services for free, making them very cost-effective. People also tend to prefer an online marketing approach because of its personal touch and interactive nature. With these features, online advertising provides opportunities that traditional marketing hardly can; and even if it could, it would be a financial and logistical nightmare.Now that we have established the importance of digital marketing, here are the basic strategies one must apply to get maximum results:1. Know your audience: It is important that you discern exactly what your brand is, what it stands for, and which people make up your target demographic. This knowledge will enable you select the most appropriate digital platforms for your brand, as well as use available online tools to target customers that will most likely lead to sales conversions.2. Have a comprehensive strategy: This involves you defining specific goals your brand intends to achieve with online advertising. This allows you to leverage on particular strengths of relevant e-marketing platforms and also use analytical tools such as Google Analytics ton track and manage progress and goal achievement.3. Have Optimized and Integrated accounts across all relevant platforms: It is not just enough to have accounts across several online marketing platforms; you must also make sure that they are functioning to their fullest capability. This includes rich media for all your social media accounts (i.e. quality photos and videos) and regular interaction with your customers; as well as a fast and aesthetically pleasing website with enough backlinks and very active SEO (Search Engine Optimization). Most e-marketing platforms also provide facilities for cross-platform integration, enabling you to seamlessly synchronize your brand’s online presence; and also make it easier for potential customers to locate your brand across different platforms.4. Have a consistent voice: Carve out a particular niche for yourself which is relevant to your brand, and remain consistent to it throughout all your online activity. Saying something today and something else tomorrow could easily confuse potential customers and chase them away.5. Provide quality content: With regards to your internet marketing content, go with the acronym QERO, which stands for Quality, Engaging, Regular and Original. If your online content consistently possesses these qualities, you can be sure of comfortably winning over the hearts of several customers.6. Use Smart Tools: There are a plethora of online marketing platforms, and handling each one separately could be cumbersome. Instead, make your work easier and smarter by using the variety of smart tools available. Tools like Buffer, Everypost and Hootsuite enable you handle several social media accounts at once, MailChimp is great for e-mail marketing, and Adroll helps you re-market to customers who are already loyal.7. Combine with Traditional Marketing: In as much as digital marketing has immense potential, traditional marketing should not be jettisoned just yet. In fact, the best results are achieved when digital and traditional marketing strategies are combined. So by all means have a robust online presence, but also complement that with TV and Radio ads, as well as the timeless one-on-one customer relationship.Digital marketing has developed rapidly over the past few years, and it promises to be a major player in the marketing industry for years to come. Hence, the sooner you get acquainted with it, the better; and the more you save yourself the unnecessary expense of outsourcing your online advertising to a digital marketing agency.

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Niche Business Marketing – How to Do It

Starting up a business is an easy job to do, but making it successful is challenging, especially when you’re competing against several business rivals. In that case, targeting a niche market is perhaps the most successful idea you can work on.To succeed in your business, you first need to determine the market and identify the customers you’re going to target. This is what all the businessmen do. Usually, they target a large group of people with various demographics.However, a niche market is a defined group of people that have ‘particular’ needs. By keeping in view those specific needs, you operate your business to render the products or services that meet their demands. You deal in those special products or services which mainstream businesses have overlooked.For instance, many shoe brands provide a vast variety of shoes. But, if your business deals in providing shoes for people with plantar fasciitis, you are targeting a niche; a specific segment of the market. This is what a niche market is.Coming to the niche business marketing, it is specializing in one area of business while targeting a specific segment of the market.You Must Know Your Target Niche Market Inside OutDetermining your niche market is crucial for operating your business. It not only helps you to set and expand your marketing budget but also give you a clear insight into where to advertise. Further, it makes you stand out above your competitors.For selecting a niche, you need to think about what you are best at. So, you will have enough knowledge regarding the product or service you will be dealing in. To make it clearer, let’s take some ideas you can work on to run your niche business.Today, many people demand diet foods such as gluten-free, low-calorie, organic or vegans. However, they rarely find it in eateries. If they find their diet food online, they prefer to buy it online rather than preparing it at home. This is because it is more convenient for them.Similarly, certain people hardly get their size in apparel stores. Therefore, offering plus-sized and petite clothing to these potential customers will not be a bad idea for your niche business.Niche MarketingBefore getting down to the nitty-gritty of niche marketing, let’s talk about some businesses dealing in niche markets. Lefty’s, based in San Francisco, is a store that sells school stationery, gardening tools, kitchen goods and a lot more. What’s the best part? All their products are specialized for left-handers! Furthermore, they also offer customized gifts for the lefties in your life.Furthermore, Vermont Wooden Toys are known to offer their specialty; handcrafted toys. Based in the Green Mountain State, the business is owned by a proprietor Ron Voake. People buy his products because of certain values- dedication, love, and craftsmanship. They place their orders on the website or over phone calls.In the same way, you need to practice several marketing strategies to make the best use of your business. Take a look for a few niche business marketing tips here.User-Generated ContentThe era when company ads would persuade people to buy a product is long gone. Today, they usually look for experiences. They go online and search for user-generated content before purchasing a particular product.User-generated content works in two ways; advertises your brand for free, and increases your credibility. And what’s more? It brings new customers to you. To have a better understanding, you can study previous success stories of other brands that implemented the UGC strategy.Advertising Platforms You Need To LeverageAs niche marketing isn’t regular marketing, you need to pinpoint specific platforms for advertising your product. Promoting your niche business on social platforms such as Facebook or Twitter isn’t a bad idea. However, the thing is these platforms are already over-populated with other business rivals hence leading to high-competition.In that case, you can limit your promotion and brand visibility to specific demographics on these platforms to reach out to your targeted customers. No matter what tactic you choose, make sure to reach your niche market cost-effectively.Partnering With Other ServicesTo reach out your business goals, develop a kind of service that not only offers a great product to your customers but also give them a fantastic experience. You can do this by providing additional services such as product delivery.However, niche businesses are small, and therefore it can be costly for you to offer extra services to your customers. For this, you can team up with other service providers to cater to your customers in a better way.Marketing OfflineIt is crucial to determine your customers’ preferences and priorities to run your business. Well, you are required to market your product offline for two reasons. First, your targeted segment may not be tech-savvy enough to leverage internet access. Second, your customers might want to make their orders offline, depending on your product nature.Furthermore, there are many ideas to market your product offline while adopting cost-effective methods. For instance, you can distribute your brand’s promotional materials such as business cards, coupons or pamphlets in any local events. This will boost the physical connection between potential customers and your brand.Leveraging InfluencersTo operate a niche business, you must first figure out your customers’ niche interests. Once you are done with it, look for the Instagram influencers who appeal your target segment and have a large number of followers. Approach them. Send a few of your products for free and ask for a shoutout in return. This won’t only help you in increasing your audience but also builds trust about your brand.Segmented MarketingWell, targeting a specific segment of the market for your niche business isn’t enough. You’ll have to gather and evaluate data on their demographics, values, and interests. Then, you further segment it and approach each group within your targeted niche. In this way, you’re able to engage with your niche market. Doing so will help you to maximize your business.ConclusionAs compared to other businesses that target a wide audience with unspecific interests, a niche business focuses on the particular needs of a determined group of people. However, if you want your business to be flourished, you need to identify your niche market first.While focusing on your specific customers, there are plenty of strategies you can adopt to achieve your business goals. By implementing the tactics mentioned above, you’ll be able to maintain your budgets and maximize your business.In addition to that, you can also employ other strategies or new ways to promote your business. No matter what strategies you’re working in with, the main thing you have to keep in focus is your customers’ interests. It will surely help you adopt the right tactics for your business, increase profits and raise brand awareness.

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Short, Intermediate, And Longer – Term Impacts On Home Sales, When Rates Rise!

For many reasons, some, economic, while others, related to the pandemic – related, so – called, fatigue, etc, home prices, in most areas, have gone up, at, or, near, record amounts! Because of the prolonged period of artificially – created, low – interest rates, mortgage rates, have been at historic lows! Since, for most home buyers, using financing is essential to affording a purchase, when a low rate, causes cheap money, and, thus, the ability to afford more home – for – the – buck, prices usually rise! It permits qualified buyers to qualify for more money/ loan, because the ratio of monthly mortgage, to overall income, is artificially – reduced! How long will this trend continue, will it become the new – normal, will previous trends/ cycles return, and how will pricing be affected, in the immediate, intermediate, and longer – run, are, all factors, to consider! With, that in mind, this article will attempt to, briefly, consider, examine, review, and discuss, some possibilities, to consider, and understand.

1. Short – term: Since, the Federal Reserve Bank, announced, they planned to raise rates, three times in 2022 (of course, this was before the potential implications, and ramifications, from the Omicron variant), many feel pressure, to act quickly, to take advantage of today’s low rates, before they go up! Three increases will probably translate to, at least, a 0.75% higher rate, which will translate, for most mortgages, to hundreds of extra dollars, per month. Some things to consider, and pay attention to, is, this rate of increased home prices, will, probably, not continue, especially, at such a large degree! How longer one, expects to keep a specific house, is, one issue, to consider, thoroughly, and wisely, before proceeding!

2. Intermediate – term: Although, many believe, to – know, the precise timing of any projected rate – hike, is uncertain! The Fed has changed, and/ or, altered its strategies and approaches, in the past, What the intermediate – term, may bring, including potential inflationary pressures, how long the economic conditions, and unknown factors, related to the pandemic, etc, will determine, largely, what this phase, may bring! In addition, the attitude, and perceptions of buyers, and their confidence, etc, largely impact this real estate market!

3. Longer – term: In the longer – run, will things, restore, to what we have seen, so often, in the past, which is, alternating cycles, between, Sellers, Buyers, and Neutral Markets? The possibilities, include: a continued large escalation; a more – gradual, but persistent – one; some leveling; and/ or, will we see, at least, in certain areas, some sort of falling prices, for a period.

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Affiliate Marketing Coach – Speed Up Your Affiliate Progress With A Coach

An affiliate marketing coach is someone who can help you lift the invisible ceiling which may be holding your affiliate business back. So much in business it is the limits of our thinking which stop us from achieving the things we set out to achieve.

In affiliate marketing this is very much the case. You don’t know what you don’t know! You may even be running down a rabbit hole in the complete wrong direction. I did this for years before finding an affiliate marketing coach who helped me.

Before this point I was trying to do everything alone. Many affiliates are doing the same but don’t realise their actions aren’t aligned with their desired outcomes. For me, I was focusing only on the things I liked to do, not the things which would drive my business forwards.

A clear perspective from a coach who isn’t so myopic in their thinking can change everything. If you keep doing what you’ve always done as an affiliate, your results will likely be the same. But if you’re prepared to step outside your comfort zone, you can make far greater changes in a small amount of time.

Much of affiliate marketing is about trial and error. You try several things and focus on the things which work. This is Pareto’s principle, or the 80:20 rule. But if you have no results to draw from, you could easily be focusing on strategies which will take years to gain any traction.

A few of the small shifts I made in my affiliate marketing endeavours are: shifting to promoting products which offer recurring commissions, I stopped promoting small value, low commission products, and I started using high ticket digital products instead.

These steps alone hugely helped me start generating tactics in my affiliate business. But I also got coaching and mentoring, and decided to take affiliate marketing more seriously. In the beginning, it was just a hobby, and I treated it like a hobby. But if you look at your affiliate business like a hobby, you’ll earn a hobby wage from it. Treat it more seriously, and focus on building a sustainable income which can replace existing work, and you can achieve much more. You get what you focus on!

Goals are useful signposts for affiliates too. For such a long time I was without a rudder as an affiliate. A goal gives you a specific destination you can measure and work towards. If you don’t have either a goal, or a strategy you can stick to with affiliate marketing, it’s easy to lose purpose and drift off in another direction.

When you’re looking for results and don’t have any, it can become completely demoralising! You need to stoke the fire of your own enthusiasm continually or you’re likely to become disillusioned and drop out. This happens to around 95% of affiliate marketers.

But you need to be in the 5% who stick at it and eventually break through and start making consistent sales. When this occurs will depend on the actions you take and how long you keep going for. If something isn’t working, try something else. Focus on the small wins like a hit on a website, or an email lead. Keep your enthusiasm high and you’ll be able to surmount the obstacles which come with the territory. But if you allow yourself to become dissatisfied, it’s much more difficult to keep going.

Affiliate marketing isn’t easy. It’s performance related which means that if you don’t make a sale, you don’t make any money. This is tough in the beginning because you can do a lot of activity which is unrewarded. But once you make a sale, there’s some light at the end of the tunnel. This is the goal of many new affiliate marketers – to make their first sale.

Once you have some positive feedback in terms of success, you can focus on the activities which brought it about. But until this happens, you very much need to trust the process. If you’re also paying a membership fee while this is happening, there can come a point where you decide it’s simply not working! This is common, and people drop out. But if you have a coach you can trust, things are so much more sustainable.

An affiliate marketing coach can help you overcome negativity, indecision, hesitancy and self belief issues. A coach can help you see things in a different light and to notice limitations in your thinking.

For me this has been a complete game changer, and not just for affiliate marketing. When you notice your own self talk is talking away your success and happiness, you realise you are the creator of your own outcomes. As you remember to change your self talk and thinking habits, you realise without belief there is no action. So belief is everything.

The person we listen to more than anyone else in life is ourselves. We talk to ourselves in our head constantly. Re reaffirm what we think and believe about ourselves continually. If we can learn to tap into this power, and start giving ourselves more positive commands, then we can grow both personally and professionally in a much more congruent way than simply through thinking, planning and attempting things in only the physical aspect of our affiliate business.

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7 Benefits of Custom Aluminum Cases

If you want to carry your expensive electronic items or any type of fragile instrument, we suggest that you be on the safe side. We suggest that you pack your expensive stuff in a reliable case. In other words, you may want to invest in a dependable custom aluminum case to carry your items with you. After all, you don’t want your stuff to get damaged during transportation. In this article, we are going to talk about some major benefits of custom aluminum cases. Read on to find out more.

1. Durability

First of all, one of the major advantages of these units is that they are extremely durable. In this case, we suggest that you go for a case that is splashproof, air-tight, and watertight. This is essential if you want the unit to stand the test of time. If it is not strong enough, your stuff inside may not be safe.

2. Withstand Extreme Conditions

Another major advantage of these units is that they are designed to withstand extreme conditions. Even if you use them on a daily basis, they will be good for years to come. In other words, you don’t need to worry about the durability aspect of these units.

3. Customizable

Some of these cases are designed to be customized. The idea is to make sure that you get a unit that you can customize to cover your requirements and needs. Since one size cannot fit everyone, we suggest that you get a customized aluminum case.

For example, you will need a specific type of case to store your tools. Similarly, there are specific aluminum cases if you want to carry delicate items. And the beauty of these things is that they are available in different sizes and shapes.

4. Custom Interior

If you want to protect your delicate items, we suggest that you get a case that comes with custom interiors. In this case, your delicate items will be safe even if the road condition is extremely bad.

5. Timeless Look

We suggest that you get an aluminum case that features a timeless look. After all, you don’t want to get a case that looks ugly or unappealing. So, if you are worried about the aesthetic aspect of these units, we suggest that you get a unit that seems appealing.

6. Corrosion-Resistant

With the passage of time, metal cases tend to face corrosion. Therefore, it is better to get an aluminum case as they are corrosion resistant.

7. Withstand Temperatures

The good thing about an aluminum case is that it can withstand extreme temperatures. Since aluminum features high thermal conductivity, this type of metal can easily transfer heat from your fragile items. Therefore, you don’t need to worry about the effects of the elements when it comes to getting your expensive or fragile items from one place to another.

Long story short, these are just some of the benefits of customized aluminum cases. If you have never purchased one, we suggest that you get one today. The beauty of these units is they are much better than other types of metal out there. So, the next time you need to purchase one, you may consider one made from aluminum.

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How Cromacoin Functions to Enhance Businesses Productivity?

Instead for entire details relevant piece of information in this world of modernized technology Cromacoin usually operates on wide-spread public ledger known as Blockchain where entire confirmed transactions. Entire ways where users are aware of each transaction avoid stealing and spending the same currency within stipulated time. This process also supports Blockchain as it is trustworthy for an appropriate piece of content. Cromacoin is one of excellent digital currency which has been stepping up to correspond with better digital currencies exchanges.

Where to store your new ICO’s tokens after procure?

There are diversified applications which one should utilize while obtaining new ICO’s tokens some of the vital key elements are visualized below for better appearance:-

• Full Client Satisfaction- It is one of email server which is encountered without dependent upon third-party servers. It also controls whole transaction from start to an end.

• Trivial Clients- The mandatory vital piece of server surely rely upon customer’s satisfaction as everyone acquires access to the network for uppermost transactions.

• Web Clients- It is the opposite of full client resembling which totally dependent upon the third-party server and operate entire transactions instantly.
Where can you find Cromacoin?

In order to get evolved with this cryptocurrency digital exchanges one can firstly purchase Cromacoin from steps involved below:-

• Cryptocurrency Exchanges where one can exchange regular new ICO tokens.

• One can find a seller or just by SING UP process available for procedural module.

• After Signing up Cromacoin is precious for customers for better investment plans.

Input important credentials to obtain freeway service to your account by SIGN UP process.

• It is recommended to utilize a strong elongated password with a mixture of letters, alphabets and other special characters.

• One will be able to find information about the product in our whitepaper which proffers an extreme most reliable piece of information rapidly.

• Get a proper financial report as ICO’s can be started with crowdfunding.

• Companies utilizing ICO at an earlier stage for traditional businesses acquire whitepaper which is the most likely concern.

One needs explanations about Cromacoin just by examining the whitepaper in ICO’s.

• Get a ratio for cryptocurrency along with procedural modules in accordance to digital currency exchanges.

Where are your tokens? Know more from defined information evaluated

Firstly, it is important to bring tokens for your ICO which is associated with your tokens available as per needs and requirements. It can suffer bit of project keeping in mind a trustworthy project which one can send for Cromacoin analyzed. It is suggested to deposit your new ICO tokens where tokens actually bare and help for your new token repeatedly.

• Set up for a coin and participate in ICO to buy tokens.

• The need of wallet which supported tokens for purchase.

• Participate in ICO to buy tokens from Cromacoin.

• Send ETH for a token purchase and one will be tied to private key of wallet.

• Acquire few pieces of information to accomplish with Cromacoin.

• Send ETH address for ICO and proffer tokens constantly.

• Don’t ask for a deposit which wallet supports for a new token or one can access to your New ICO tokens on Blockchain with appropriate security enabled policies.

How to import ICO tokens into a supported wallet?

If one has contract address for token one can import tokens into wallet. Likewise, our wallet has the capability to hold numerous tokens keeping in mind entire terms accuracy, precise along with efficiency which play a vital role to enhance one’s business productivity. Our wallet is encompassed with unique wallet address which is thereby sent just by input for tokens.

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Why Business Owners Seek to Enter Foreign Markets

It is no longer news that business investors from around the world look at entering foreign markets in order to expand their local business operations or diversify their investments and establish new operations in the international market.

Every year, hundreds of entrepreneurial and growing companies consider international expansion as a marketing and growth strategy.

If you have been successful in your business for some time and you have already mastered everything about running a business, overseas expansion may just be the logical next move you have to make.

On the flip side, for a majority of others, just having an overseas registered company and business address makes more sense to them than moving over to these foreign countries to establish a brick-and-mortar office.

Whichever the case is, there are at least 7 reasons entrepreneurs incorporate an overseas company, subsidiary or a representative office.

1. EXPANSION. About 95% of the world’s consumer’s reside outside Nigeria. Entrepreneurs whose vision and target market is a global one would consider to enter new markets abroad thus increasing their company’s overall market share and growth potentials.

2. POSSIBLE UNTAPPED MARKET. The possibility of an untapped market in foreign jurisdictions may motivate a Nigerian entrepreneur to incorporate an overseas company, subsidiary or representative office of his/her local company. Nigerian entrepreneurs who produce and package local foodstuffs for sale abroad fall into this category.

3. PROXIMITY TO INTERNATIONAL CLIENTS/CUSTOMERS. Truth be told, the Internet hs done enough to bring businesses closer to buyers. However, for some reasons, several business transactions may still warrant a traditional business presence in the city or country of operation. An overseas office of a local company need not be that big, and may be a home business address, a paid virtual office, or a small/liaison office just for the sake of getting customer feedback and linking back to the Nigerian office.

4. CORPORATE IMAGE. In order to boost their corporate image in the eyes of customers, suppliers, investors and businesses, some entrepreneurs just register an overseas subsidiary of their Nigerian company. This gives their target audience an impression that they are a company with international networks. In situations like this, the “international entrepreneur” need not set up a brick-and-mortar office abroad, he/she only pays for a virtual registered office in such country plus a mailing and telephone forwarding service.

5. COMPETITION. The fact that competing businesses or brands are entering the overseas market and are doing well motivates entrepreneurs in similar businesses to follow suit.

6. INTERNATIONAL PAYMENT. There are quite a number of international banking options available to companies registered in overseas jurisdictions – whether you are currently established in the overseas country or operating the overseas company from Nigeria. Having a corporate checking account abroad makes international payment much more easier by direct deposits, cheque or international wire transfers.

7. MIGRATION. Entrepreneurs considering a migration or move to an overseas country may incorporate a company in the destination country pending the time of their travel.

The United Kingdom, for instance, grants an Entrepreneur Visa to persons outside the European Union to gain entry to the UK for business reasons.

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